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Health Care Center for the Homeless: Changing with the Times |
作者姓名:Mary Conway Dato-on; Eileen Weisenbach Keller |
商品類型:Case (Field) | 商品編號:9B10A032 |
出版日期:2011/04/29 | 內容長度:12 頁 |
Bakari Burns, CEO of the Health Care Center for the Homeless (HCCH), located in Orlando, Florida was faced with the daunting task of rebranding the organization he lead. Burns knew the organization experienced difficulty with recognition and marketplace distinction, primarily due to the public's misperceptions about the relationship between HCCH and the Coalition for the Homeless of Central Florida. An external consulting team offered several .....more
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Rotary Cove Beach |
作者姓名:Elizabeth M.A. Grasby; Greg Smith |
商品類型:Case (Field) | 商品編號:9B11M030 |
出版日期:2011/04/08 | 內容長度:15 頁 |
The branch manager of the YMCA Goderich-Huron considers a change in operations for the Rotary Cover Beach property, which has been unprofitable for years. She needs to assess how a number of factors including financial considerations, might change operations for the coming year. Her assessment and recommendations would have to fit with the branch's overall financial strategy while considering the various stakeholders involved, including Goderich's .....more
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Just Us! Community-based Tourism |
作者姓名:Ian McKillop; Julia Sagebien; Alba Brugueras |
商品類型:Case (Field) | 商品編號:9B10M108 |
出版日期:2011/03/03 | 內容長度:10 頁 |
The development coordinator for Just Us! Development Education Society (JUDES) was reviewing the preliminary agenda for the JUDES Annual General Meeting (AGM). The meeting would take place some time between May 1 and May 14, 2010, National Fair Trade Weeks. The coordinator was preparing her to-do list for the event. Just Us!, a Nova Scotia, Canada-based cooperative that offered fair trade products, had a very loyal regional following, and the coordinator .....more
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Stakeholder Management and the Endangered Wildlife Trust |
作者姓名:Gavin Price |
商品類型:Case (Field) | 商品編號:9B10M066 |
出版日期:2011/01/12 | 內容長度:11 頁 |
The Endangered Wildlife Trust (EWT) had been in existence for 35 years and up until recently had grown organically by taking on new projects as and when they arose. While this had had the advantage of the EWT maintaining its relevance, the EWT had lost focus as a result. A new strategy was developed in 2008 before the impact of the financial credit crisis and the resulting economic downturn. The downturn had affected the amount of funds the EWT received .....more
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Furniture Bank |
作者姓名:P. Fraser Johnson; John S. Haywood-Farmer; Jean Salamat |
商品類型:Case (Field) | 商品編號:9B10D006 |
出版日期:2010/12/13 | 內容長度:13 頁 |
Furniture Bank was an organization that collected and distributed donated, gently used furniture to those in need. After several years of tight financial circumstances, the interim executive director was relieved that the past year had provided relief via generation of record amounts of excess cash. He was preparing a report to be presented to the board of directors concerning his thoughts on what direction he thought the Furniture Bank should take, .....more
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Goodwill Industries of Greater Grand Rapids |
作者姓名:W. Glenn Rowe; Tony Francolini |
商品類型:Case (Field) | 商品編號:9B10M081 |
出版日期:2010/11/01 | 內容長度:14 頁 |
The president and chief executive officer (CEO) of Goodwill Industries of Greater Grand Rapids Inc. (Goodwill) was analyzing a staff proposal to begin selling donated books online. Her initial response to the proposal had been to approve the idea without any reservation; however, some pointed questions raised during discussion at a recent board meeting caused her to revisit her support for the project. The CEO determined that to make a thoughtful .....more
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Lake Eola Charter School: Securing the Brand Through Environmental Analysis |
作者姓名:Mary Conway Dato-on; Eileen Weisenbach Keller |
商品類型:Case (Field) | 商品編號:9B10M070 |
出版日期:2010/10/13 | 內容長度:13 頁 |
In late 2009, the principal of the Lake Eola Charter School (LECS) in downtown Orlando, Florida completed a course on nonprofit branding at the Philanthropy & Nonprofit Leadership Center at a local college. She was energized and ready to apply the information she had learned to evaluate the school's competitive position and to determine its level of mission fulfillment and progress toward goals. Well-suited for running a school, with a doctorate .....more
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Dr. M. L. Dhawale Trust Hospital - Towards Sustainability |
作者姓名:Gayathri Sivaraman; Vasant Sivaraman |
商品類型:Case (Field) | 商品編號:9B10B010 |
出版日期:2010/09/09 | 內容長度:14 頁 |
This case deals with a rural charitable homeopathic hospital in the state of Maharashtra, India, set in the year 2008. The hospital, "Dr. M. L. Dhawale Memorial Trust's Rural Homepathic Hospital," is one among many clinics and hospitals run by the Dr. M. L. Dhawale Memorial Trust (MLDT). Dr. Navin Pawaskar, the head of the hospital, has to make recommendations to the management team to improve the profitability of the hospital and be .....more
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Scarborough YMCA: Getting Back on Track |
作者姓名:Gerard Seijts; Ken Mark |
商品類型:Case (Field) | 商品編號:9B10C014 |
出版日期:2010/06/16 | 內容長度:10 頁 |
The newly appointed general manager at the Scarborough YMCA was discussing her plan of action with the YMCA senior leadership team of the Greater Toronto Area. The Scarborough YMCA had been a perennial underperformer from a membership, member satisfaction and financial perspective, but the general manager vowed to turn the facility around. Four prior general managers had given their best effort; yet the facility continued to lag behind the average .....more
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Ten Thousand Villages of Cincinnati: The First Year and Beyond |
作者姓名:Mary Conway Dato-on |
商品類型:Case (Field) | 商品編號:9B10A008 |
出版日期:2010/06/10 | 內容長度:15 頁 |
Ten Thousand Villages (TTV) is a nonprofit fair trade retail organization with a store located in Cincinnati, Ohio. During the store's opening and first two years of operations (2002-2004), Karen, the chair of the board of directors, and Cheryl, the store manager, struggle to develop a customer-focused plan to ensure sales increases for their unique operation. Marketing issues ranging from store location selection to inventory selection and promotion .....more
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